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19 & 20 NOV 2019


Rob Paterson: Speaking at the Restaurant & Bar Tech Live Expo 2018

Rob Paterson

CEO  -  Best Western Hotels & Resorts

Is the Hotel franchise model becoming a technology model?

Is it time for brands to re-think what a Hotel operator needs from a franchise partner? Are hotel operators demanding a new way of thinking? This seminar explores the current climate for franchise partners and the role technology is playing to shape the future.

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Rob Paterson will be speaking in the following theatres: